Showing Each User The Right Content
Not all visitors have the same interests. With targeting, you can present personalized content to certain segments or users, thus increasing the success of marketing and CRM activities. Trakken provides assistance with the design, technical aspects, and preparation of targeting campaigns.
Targeting is one of today's online business trends. The dynamic delivery of content and addressing of individual users through automated processes have a great impact on your conversion rate. Product recommendations, ads, target group-based images and geotargeting are some of the many ways targeting can be used. Using specialized technology, Trakken helps you identify the right elements, define target groups/segments, and assists you with the technical implementation.