ROI, Visits, Page Views, Bounce Rate, etc.
Key performance indicators (KPIs) are one of the most important management tools for ensuring the success of online business models. Whether the KPI represents the number of visitors, conversion rate, recurring visitors, cancellations, or sales per visitor, Trakken helps you correctly define KPIs and develop a scorecard for achieving long-term success. The main KPIs and targets will be discussed in workshops. In many cases, less is more, and it is sufficient to focus just on the relevant KPIs.
With various models, Trakken develops an appropriate set of indicators for every business model. These indicators are used on various levels of the company for the purposes of adjusting short-term and long-term measures. But KPIs only go so far if they are not part of a company's regular reporting activities.
Short-term, medium-term and long-term goals are continuously monitored with KPIs so that measures can be taken to ensure success. Trakken works together with you to develop efficient models for the timely preparation of KPIs and automated reporting. Feel free to contact us should you have any questions or if you would like us to prepare a custom offer.